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Organics for you  


       Newsletter Issue # 14  

April 7, 2005   


 
Colors in fresh organic produce

We often write about the quality and flavor of fresh organic fruits and vegetables.  Our readers, based on the feedback that we get, also share our zest for taste and quality.

But now, a new dimension in fresh produce has entered the picture -- color.  Led by consumers like you, plus creative chefs and innovative organic growers and distributors, there's been a color revolution in produce over the past decade.

Today, many types of produce are available in vibrant and unusual colors.  And this means that you can now use visually-exciting produce to transform ordinary looking meals into visual festivals.

With the new spring crop now available, you will begin to see this abundance of color in the organic produce section of your favorite market.  In fact, spring is our second favorite time of year for using colorful organics.  (So, you ask, what is the first favorite time?  It's "harvest time" later in the season).

Spring color

Lettuce, the foundation of our salads, leads this revolution.  We are no longer slaves to the traditional iceberg lettuce salad.  Today, colorful (plus zesty and nutritious) salad mixes -- like Mesclun mix -- have become a staple item on the dinner plate.  It's ironic that we call the ingredients of these new salad mixes "baby greens", because, while some are green, many are red, purple or even white.

Other items often associated with the spring harvest offer a surprising variety of color, including:

   Cauliflower (in purple, orange and green),

   Carrots (in red, purple and rainbow mixes),

   Radishes (French breakfast, Easter egg and red).

Many of these cool weather varieties are also available at other times of the year.

Year-round color

Tomatoes are now available year-round, in a splash of colors.  Golden grapes, red Sweet 100's, yellow and red pear and sugar plums (just to name a few) improve the presentation of any plate.  And what can be better than a fresh salad with tomatoes?    

Peppers are also available now year-round, in reds, yellows and oranges.  You can find them right next to the the traditional green pepper.  (Tip: colored peppers are often much sweeter than the good old green ones)

Did we mention potatoes and hard shell squashes in our discussion of colorful veggies?

Join the color revolution

The choice is yours.  You can participate in the color revolution by selecting colorful veggies for your meals.  While the choices may seem overwhelming at times, try some of the varieties mentioned above.  In the "new food" movement, we've learned that presentation can be as important as flavor or quality.  And color is the key to presentation.  Let us know how it works for you.

You can find these (and many others that we did not have room to mention) colorful organic veggies at your local market.  If not, email us here at  newsletter@goodnessgreeness.com and we'll help you locate them.

 

 


 

Shopping List -
Colorful Produce

Salad mixes

Cauliflower

Carrots

Radishes

Tomatoes

Peppers

Potatoes

Hard shell squashes

 

 

 

 



For more information, contact us:

Call us at 1-800-848-7776, email us at newsletter@goodnessgreeness.com or visit our web site at www.goodnessgreeness.com.  You can also mail us at: Goodness Greeness, 5959 So. Lowe, Chicago, IL 60621.