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Organics for you  


       Newsletter Issue # 31  

August 4, 2005   


 
In this issue:

   Local watermelons are "hot"
   Past newsletter issues now online

Local watermelons

We've all suffered through the recent heat wave and the seemingly unrelated burden of high fuel costs.  But from this double whammy of bad news comes one piece of "hot" news.  There is a bumper crop of locally grown, organic watermelons this year, several weeks earlier than usual, at a great price.

Starting this week, you'll find these colorful and refreshingly tasty watermelons from Goodness Greeness at your local market.

First, the heat related news.  Due to the recent heat wave, local organic growers are picking and shipping watermelons several weeks earlier than usual.  And since watermelons are a heat-loving crop, the growers are getting great yields, with outstanding flavor.

Next, the fuel related news.  Due to the high costs of fuel, the transportation costs of watermelons per pound are higher than the per pound cost of the watermelon itself.  So, for example, for watermelons from the southwest and California, more of your purchase price is going to transportation than to the product itself.  By contrast, locally grown watermelons do not have to be shipped nearly as far, so the impact of the premium from soaring fuel prices is considerably lower.

Color and flavor

The first locally grown watermelons of the season come primarily from Amish growers in Ontario and Iowa, and starting next week, from Wisconsin.  We have worked with some of these growers for fourteen years now and we are delighted (for them and for you) to see their bumper crop.  (See our article in Issue #29 of Organics for you from two weeks ago for more on the Amish organic grower community).

This first-of-the-season local organic watermelon crop comes in a variety of sizes, shapes and colors:

Ladybug watermelon, a small, oblong melon with yellow flesh,

Sorbet Swirl watermelon, yellow flesh with a hint of   red/orange,

Sugar Baby, the classic sweet tasting small watermelon.

Also, great tasting organic muskmelons are now available from these fine growers.

Nutrition

We all think of watermelons as a refreshing treat on a hot day in the middle of summer and a treat that kids love.  But, we don't necessarily think of watermelon as a particularly nutritious treat.

Well, think again!  It turns out that watermelon is surprisingly nutritious, with some sources calling it "the natural multi-vitamin".  Melons are a great source of vitamins A, B6 and C and potassium.  Plus, they are extremely low in sodium and contain virtually no fat!  In fact, the American Heart Association recently recognized the watermelon with the "heart healthy" seal of approval.  But there's more!

Watermelons contain lycopene, an anti-oxidant.  According to the USDA, watermelons rank the highest among all fresh fruits and vegetables in lycopene.  This anti-oxidant protects cells from oxygen-related damage occurring from both normal cell usage.

A number of studies have also linked lycopene to the prevention of heart disease, strokes and certain cancers (including prostate cancer). 

Shopping and storage tips

In selecting a watermelon at the market, 1) make sure the melon is firm, without cuts or bruises, 2) make sure that it is "heavy" for it's size (watermelon is 92% water) and has dried out and 3) make sure the underside has a yellowish mark, indicating that the melon was sun-ripened.

Once you get it home, store the watermelon at room temperature or no lower than 55 degrees.  It will last six to ten days at this temperature.  If you refrigerate the whole melon at 32 degrees, it will only last a few days.

However, if you slice the melon, you should wrap and store the slices at 37 to 39 degrees.

Contact us

You can find many varieties of organic watermelon, along with a rich variety of organic fruits and vegetables, from Goodness Greeness at your local market.

Email us at newsletter@goodnessgreeness.com if you can't find them and we'll help you locate them.

Past issues online

As you know if you've been reading this weekly newsletter for awhile, there is a lot of information on organic fruits and vegetables, their nutritional qualities, availability, shopping and preparation tips.  If you're like me, you often want to find that one tip that you read -maybe two months ago (or was it three?).

You can now access all of the past issues of Organics for you on our web site (www.goodnessgreeness.com).  Click on the Newsletter link at the top of any page on the site.  There you'll find a quick index of all past issues.  Select the back issue you want, click on the issue # and, voila, through the wonders of modern technology, you'll find that tip that you were looking for. 

 

 

 

    Yellow-flesh
    watermelon

      Sugar Baby
      watermelon

 

    

 



For more information, contact us:

Call us at 1-800-848-7776, email us at newsletter@goodnessgreeness.com or visit our web site at www.goodnessgreeness.com.  You can also mail us at: Goodness Greeness, 5959 So. Lowe, Chicago, IL 60621.